Fundraising and Awareness Videos

Every nonprofit has a story to tell and a good fundraising video is about finding people who encapsulate what your mission is all about — and conveying those stories with power, passion, genuineness, and humility.

As any good fundraiser knows, there are just three ways to grow your donations:

  1. Get new donors
  2. Prompt current donors to donate more often
  3. Persuade donors to make larger donations

Videos are great tools to connect personally with donors. And – sometimes raising awareness and “friends” is even more important than raising money. With a background in development and marketing, Bear in Mind Strategies produces effective fundraising and awareness videos.

Here are a few samples:

Annual Funds are not all alike.

Hampton Roads Academy added this video to its 2015-2016 Annual Fund campaign.



Raising awareness, friends, and funds.

This video was produced for the YWCA South Hampton Roads to launch the “Strong Foundation, Fearless Future, For Every Woman” campaign.


Video brings a personal touch to a wide audience.

This video was produced in support of an endowed chair campaign at the VCU School of Dentistry. The fundraising results exceeded 200% of the goal within 15 months of the video’s first showing, and was completed in Fall 2013, as the first endowed chair at the Virginia Commonwealth University (VCU) School of Dentistry.